Carousel examples
Case study carousel examples
that beat the creator’s usual.
A case study carousel breaks down what one person, brand or project did and what happened. Specific numbers and a clear before and after do most of the work.
242 case study carousels from 70 creators are in the library. Here’s how the format is built and the ones that performed best.
- carousels above their creator’s usual
- 242
- creators
- 70
- median score
- 2.1×
- slides, typically
- 8
How a case study carousel is built
A case study carousel breaks down what one person, brand or project did and what happened. Specific numbers and a clear before and after do most of the work.
- Slide 1: the outcome, ideally with a number
- Slides 2–3: the starting point and the problem
- Middle slides: what they did, one decision per slide
- Last slide: the lesson the reader can take
Use it when: You have a real example, yours or a well-known one, with results you can show.
Top case study carousels by score
108× usual
50× usual
34× usual
Stan Store @stanforcreators she made $85,235 in two weeks. Nina is an ER nurse with $150,000 in student loans. Two weeks ago she started selling a $45 guide →
31× usual
In a world that tells women to tone it down... Be more Dolly. Dolly Parton
17× usual
14× usual
BRAND CASE STUDY: Dolly Parton Built A $450 Million Brand by Never Rebranding.
13× usual
The birthday taps It sounded ridiculously obvious.
13× usual
FROM COMMODITY TO LUXURY The AI Experience
12× usual
12× usual
Alix Earle just announced... her next angel investment
12× usual
9.7× usual
How case study carousels open
The opening slide decides whether anyone swipes. These are the first slides of carousels that beat their creator’s usual, transcribed from the slide.
@stanforcreators · 34× their usual · Case study“Stan Store @stanforcreators she made $85,235 in two weeks. Nina is an ER nurse with $150,000 in student loans. Two weeks ago she started selling a $45 guide →”
@femaleinvest · 31× their usual · Case study“In a world that tells women to tone it down... Be more Dolly. Dolly Parton”
@camillemoore · 14× their usual · Case study“BRAND CASE STUDY: Dolly Parton Built A $450 Million Brand by Never Rebranding.”
@jasonrewired_ · 13× their usual · Case study“The birthday taps It sounded ridiculously obvious.”
@aluncreative · 13× their usual · Case study“FROM COMMODITY TO LUXURY The AI Experience”
@ruffinmitchener · 12× their usual · Case study“Alix Earle just announced... her next angel investment”
@entrepreneur · 9.4× their usual · Case study“Entrepreneur TWO COLLEGE STUDENTS BOUGHT A LOT. NOW THEY'RE BUILDING A $5M REAL ESTATE PROJECT”
@allenvert · 7.9× their usual · Case study“What I spend in a month 24 yr old software engineer”
Case study carousels by niche
- Case study carousels about business & marketing100 carousels · 2.3× median
- Case study carousels about content creation33 carousels · 1.9× median
- Case study carousels about personal finance22 carousels · 2.0× median
- Case study carousels about health & fitness16 carousels · 1.8× median
- Case study carousels about ai & tech15 carousels · 1.6× median
How many slides they use
Most of these carousels use 8 slides. Here is the full spread across 242 posts.
- 2–5 slides30%
- 6–8 slides31%
- 9–12 slides27%
- 13–20 slides12%
Turn one of these into your own post
- Pick the structure, not the subject. Choose a carousel whose shape fits an idea you already have: the hook pattern, the slide count, the way it ends.
- Keep what made it work. Note the first-slide promise, how much text each slide carries and what the last slide asks for.
- Write it about your world. Swap in your own topic, examples and voice. Credit the creator if you borrow something specific.
Frequently asked questions
What is a case study carousel?
A case study carousel breaks down what one person, brand or project did and what happened. Specific numbers and a clear before and after do most of the work.
How do you structure a case study carousel?
Slide 1: the outcome, ideally with a number. Slides 2–3: the starting point and the problem. Middle slides: what they did, one decision per slide. Last slide: the lesson the reader can take.
How many slides should a case study carousel have?
Most case study carousels in the library use 8 slides, and 31% use 6–8 slides. Across all niches, carousels with 11–15 slides were the most likely to double their creator’s usual engagement (28%), and 2–3 slide carousels the least likely (16%).
Which niches use case study carousels the most?
In the library, case study carousels that beat their creator’s usual come most often from business & marketing (100), content creation (33), personal finance (22).
Find a case study carousel to make your own
Search the full library by topic, format and score, and get every slide plus a ready-made remix prompt. Free to start.
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